by Editorial Team | Oct 5, 2026 | Insights
Why the world recognises the Kolhapuri but not its maker, and what it takes to build a house icon. What an icon does Coco Chanel died in 1971. More than half a century later, the house that carries her name still rests on objects she created decades before that. Her...
by Editorial Team | Sep 26, 2026 | Insights
Study the Maison, but do not wear it. Why India’s luxury houses must build an architecture of their own. The revenue argument is over For most of the last three decades, the case for Indian luxury rested on potential. That case is closing, because the numbers...
by Editorial Team | Sep 22, 2026 | Luxury Brands, Luxury Markets, Luxury Strategy
The question the world is asking — and what its answer tells India about building houses of its own. A question thirty years in the asking Two weeks after proposing the Shilp-Griha, the world handed me a live test case. Sabyasachi returned to NYFW after 17 years —...
by Editorial Team | Sep 14, 2026 | Insights
India makes the world’s luxury – when will it own it ? A Fendi Baguette embroidered by India’s finest atelier is the most instructive object in luxury this season — not because anything went wrong, but because everything went right, and the gap is still there. The...
by Editorial Team | Sep 8, 2026 | Insights
Why India needs a Shilp-Griha more than it needs a Maison There is a word the French gave the world, and the world accepted without question: Maison. India — the civilisation that invented luxury — never had a word of its own. Today, I’m proposing one. A word...
