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Stories, not stores: How brands use boutiques to combat the needs of an ever-changing market

by Editorial Team | Jan 7, 2020 | Luxury Markets

In the era of fast fashion, food, and people, the needs of the consumer market are ever-shifting. What’s trendy today is gaudy and ancient tomorrow. Staying ahead of such fickle needs is a gargantuan challenge in itself but it is a challenge that brands must...

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Stories, not stores: How brands use boutiques to combat the needs of an ever-changing market

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